Welcome.

We design kids’ clothes we genuinely love: with oversized silhouettes, playful shapes, and thoughtful details. Each piece is made to move with your child, adapt as they grow, and last for years of wear. Our aim is to simplify the wardrobe. We don’t believe in needing more - we believe in curating better. These clothes are made to be worn hard, loved deeply, and passed along.

We created TwoThirtyTwo on  3 principles.

To remove plastic from kids clothes.

Most clothing today is made from synthetic fibers like polyester and nylon - essentially wearable plastic. These materials sit directly against our skin and carry consequences for our health and environment. We want better for our kids. That’s why we focus on natural, thoughtfully sourced fabrics that feel good to wear, age well, and align with our values.
 

Our Materials Story

To design with growth in mind.

Because kids’ clothes should last for longer than one season. We design ours with intentionally oversized, balanced proportions that fit from day one and continue to feel balanced as the kids grow. Made from durable, high-quality materials, they can handle everyday play and still hold up for years. That’s why we size by height rather than age - a more thoughtful way to fit growing kids.

 

Our Size Guide

To elevate kids' style.

We’ve always been drawn to exaggerated silhouettes and oversized fits. But when it came to children’s clothing, we struggled to find pieces that felt truly elevated and cool. Much of what we saw leaned overly gendered or too “kiddy.” We wanted something different - clothes that feel considered and cool, while still leaving plenty of room for comfort, movement, and play.

 

Style Inspo

What we stand for.

We stand for style, quality, and simplicity. For creating things that look good and last. The way we dress our children reflects how we move through the world: with care, intention, and curiosity.

 

We’re committed to learning as we go. TwoThirtyTwo began with a conversation - about plastic, fabric, and what sits closest to our skin. That conversation grew into a deep, ongoing exploration of how we could do better. And while we don’t have all the answers, we’re driven by a clear purpose: to build a brand that evolves with what we learn and stays rooted in what we value.

 

 

Explore our Standards

Get to  know us: Elinor & Mariana

TwoThirtyTwo was created by two friends with a shared desire to do things differently. Funnily enough, we didn’t have a clear vision of starting a children’s clothing brand. In fact, the idea itself came from a friend's suggestion. But that suggestion ignited the spark within us that set everything into motion.

 

If you’re curious where the name TwoThirtyTwo comes from? Although life didn’t connect us as friends until adulthood (and living abroad in Spain!), we actually went to high school together. 2:32pm was the time school finished every day. Yes it was random, yes it was inconvenient, yes it was confusing… and yes we still laugh about it today.

 

We built this brand with a simple vision: to create something aligned with our values, led by instinct, and free from all the "shoulds." Could we do it? We had to try. We approach this business the way we approach life - with intention, with openness, and a healthy disregard for the rules that don’t serve us. TwoThirtyTwo is a reflection of that mindset - and the kind of world we want to help shape.

 

Elinor's Current Pick

The balloon pant

There’s something undeniably charming about a child wearing a more sophisticated, adult-inspired silhouette. Their look feels elevated, yet their natural playfulness brings lightness to something more serious - something we all need reminding of.

Mariana's Current Pick

The L/R long sleeve shirt

The left/right embroidery is a small but meaningful detail. It was designed as a gentle reminder to kids that they’re supported, and that every piece was made with them in mind.